Raising e-invoicing to 100% in Finland by 2030 is an ambitious target we are trying to reach with the E-invoicing 2030 roadmap. The roadmap focuses on the promotion of e-invoices under the European standard, with concrete steps to reaching the target. The E-invoicing Forum has investigated why all companies are not yet using e-invoices compliant with the European standard. The results indicate there are some key problems that must be solved, and these are what the roadmap focuses on.